Networking is not about hunting. It is about farming. It’s about cultivating relationships. Don’t engage in ‘premature solicitation’. You’ll be a better networker if you remember that.” – Dr. Ivan Misner, NY bestselling author & founder of BNI
Social Media is about sociology and psychology more than technology.” – Brain Solis Principal of FutureWorks
“Social networks aren’t about Web sites. They’re about experiences.” – Mike DiLorenzo, NHL social media marketing director.
Whether something brings them joy or pain, when people share and engage in communities, they form bonds and relationships with others who acknowledge their situation.
What used to be cigarette breaks could turn into ’social media breaks’ as long as there is a clear signal and IT isn’t looking.” – David Armano
“Twitter represents a collective collaboration that manifests our ability to unconsciously connect kindred voices through the experiences that move us. As such, Twitter is a human seismograph.” – Brian Solis, Principal of FutureWorks
“In some ways, [Facebook] levels the playing field of friendship stratification. In the real world, you have very close friends and then there are those you just say “Hi” to when you pass them on the street.” – Jason Kaufman, research science fellow at Harvard University
Those who ignore the party/conversation/network when they are content and decide to drop in when they need the network may not succeed. It’s pretty easy to spot those that are just joining the network purely to take – not to give. Therefore, be part of the party/conversation/network before you need anything from anyone.” – Jeremiah Owyang, Web-Strategist.com
20. “The secret isn’t growing a huge fan base. We have 100,000 Facebook fans, but those fans have all come to us organically. We believe the more organic the growth, the more loyal the fans, the more likely they will be repeat customers.” – Cam Balzer, vice president of marketing at Threadless
21. “Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury, Sprouter community manager
22. “Much like great products, great content will only find the best people to love it if it’s leveraged well.” – Shannon Paul, PEAK6 Online communications manager.
. “Social media is like a snowball rolling down the hill. It’s picking up speed. Five years from now, it’s going to be the standard.” – Jeff Antaya, chief marketing officer of Plante Moran
25. ‘When there’s a buzz out in the blogosphere that your company has shipped a defective product, is closing its doors, or is under investigation, for example, a press release on the wire is no longer the fastest or most effective way to respond.” – Joel Postman, blog for Social Media Today
26. “The bubble hasn’t popped yet and there’s tremendous value in social media. … But it’s wishful thinking to believe that others on the ‘me too’ bandwagon will survive.” – Peter Fader, marketing professor at the University of Pennsylvania’s Wharton School
27. “Twitter is like a tragically hip New York night club. It is a cool, easy way for companies to engage customers in social media. But the experience can be loud and crowded.” – Bob Warfield, CEO of Helpstream 28. “What’s required is a kind of social media sherpa, who can find you the audience you seek, who can reach to them on the platforms where they are already congregating, and who can help promote in tasteful ways that fit the sensitivities of the networks where your audiences are found.” – Chris Brogan, author of “Trust Agents”
29. “As social media, or whatever you want to label it, becomes more prevalent, there will be blunders. We’re in experimental mode right now.” – Steve Hall, AdGabber founder
30. “Monitor, engage, and be transparent; these have always been the keys to success in the digital space.” – Dallas Lawrence, Levick Strategic Communications
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